Tag: DoubleVerify
DoubleVerify Partners with IWF to Drive Greater Ad Ecosystem Safety and Strengthen Initiatives Against Child Sexual Abuse Material Online
DoubleVerify (“DV”) (NYSE: DV), the leading software platform for digital media measurement, data and analytics, today announced it is deepening its commitment to keeping digital advertising free from exploitative and […]
DoubleVerify Rebuts Inaccurate & Misleading Adalytics Report on “Declared Bots” and Verification Technology
DoubleVerify (DV), the leading software platform for digital media measurement and analytics, today issued a formal response to Adalytics’ March 28, 2025 report and associated media coverage, correcting multiple inaccuracies […]
DoubleVerify Strengthens AdTech Ecosystem, Makes Strategic Investment in FirstPartyCapital to Drive Industry-Wide Innovation
FirstPartyCapital (FPC), an early-stage venture capital firm specialising in adtech, martech, and digital media, today announced a strategic investment from DoubleVerify, the leading software platform for digital media measurement, data, […]
DoubleVerify Launches Content-Level Controls on Meta, Powering Media Quality and Advertising Effectiveness
DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the launch of content-level controls for Meta’s Facebook & Instagram Feed and Reels […]
DoubleVerify Unveils Attention Offering for Publishers, Raising the Bar for Performance Optimization
DoubleVerify (“DV”) (NYSE: DV), the leading software platform for digital media measurement, data, and analytics, today announced the launch of DV Attention for Publishers. This innovative solution sets a new […]
DoubleVerify Strengthens Media Quality Authentication on Snap with Brand Safety and Suitability Measurement
DoubleVerify (“DV”) (NYSE: DV), the leading software platform for digital media measurement, data and analytics, today announced an expanded integration with Snap to offer brand safety and suitability measurement. With […]
DoubleVerify Expands Invalid Traffic and Viewability Measurement to Spotify Video Ads
DoubleVerify (“DV”) (NYSE: DV), the leading software platform for digital media measurement, today announced a new integration with Spotify to authenticate media quality on the platform. This release enables advertisers […]
DoubleVerify to Introduce Pre-screen Content Controls on Meta, Strengthening Brand Safety
DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the upcoming introduction of content-level pre-screen avoidance on Meta’s Facebook & Instagram Feed […]