Presenting the new Canon EOS 200D – Make great images, effortlessly!

Canon Inc. announced the launch of the EOS 200D, the newest addition to the EOS DSLR range that defies the design notion of traditional DSLR models with its trendy, light and compact form. The entry-level DSLR delivers high imaging performance and superior quality images through cutting-edge imaging technologies, including Dual Pixel CMOS AF, 24.2-megapixel APS-C CMOS sensor and the latest DIGIC 7 image processor.

Mr. Eddie Udagawa, Vice President of Consumer Imaging and Information Centre, Canon India said,“Canon’s EOS series of DSLR cameras have a history of being at the fore front of image making. With the EOS 200D we are ensuring that a higher standard for photography is created.  With a perfect mix of performance & features, and a highly user friendly interface aimed to make photography easier for first time users, this is one DSLR that makes capturing great images, a truly effortless pursuit. So effortless indeed, that we’re inviting users to ‘Come Out& Play with the EOS 200D.”

Capturing Moments with Agility and Precision

Powered by advanced imaging technology and features, the EOS 200D will appeal to both smartphone users and aspiring photography enthusiasts. Equipped with a high-resolution 24.2-megapixel APS-C size CMOS sensor, users will be able to achieve crisp pictures with the flexibility of cropping images without compromising on image quality.

With the latest DIGIC 7 image processor, the standard ISO speed reaches 25600.This helps in reducing motion blur caused by slow shutter speeds, which is common especially under low light conditions. Some examples include capturing children at play in the evenings, or shooting an indoor sporting activity.

Users can achieve extremely fast focusing during Live View and movie shooting, with the Canon-developed Dual Pixel CMOS AF. The Live View Servo AF allows users to track the subject constantly and shoot at a continuous shooting speed of up to 3.5 frames per second (fps). A quieter and smoother video footage can also be achieved when paired with a lens with Stepping Motor (STM).

Equipped with a Vari-angle touch screen LCD monitor, a fully articulated screen that allows users to experiment with creative image compositions from diverse angles. The combination of Vari-angle LCD monitor and Dual Pixel CMOS AF further enables the EOS 200D to deliver smooth and expressive movies in full HD quality at 60p.

Ergonomic Design and User-Friendly Interface for Intuitive Operation

With the pictorial user interface, beginners to DSLR photography will find it a breeze to navigate through the functions of the EOS 200D. Via the “how-to” tips for smart shooting and guide on the graphic user interface, beginners can also easily pick up more skills and tap on the capabilities of the EOS 200D.

With just a single touch on the menu screen, stunning selfies can be achieved.  In the Selfie Mode, settings such as background defocus, brightness and smooth skin effect are automatically adjusted to frame the best selfies shot. Coupled with the Vari-angle touch screen LCD monitor, users will have flexibility in composition from different angles and find ease of use in achieving good quality self-portraits.

The compact camera body is designed to provide an enhanced grip to ensure a secure grasp. Additionally, its body is overlaid with a grain-finish for a premium feel. To conform to the smooth outline of the camera body and reduce protrusions, the mode dial now fits seamlessly to the camera’s surface.  The internal structure of the EOS 200D was also remodelled to achieve the compact and nimble form for better design integration. For example, the circuit board for flash was downsized to keep the weight light.

The EOS 200Dis available in classic black.

Easy Connectivity and Sharing

With Wi-Fi and NFC connectivity, users can transfer images and videos from EOS 200D to the smart devices and upload them onto the Canon Image Gateway, social media platforms and cloud storage. And by using the Canon Camera Connect app, users have real-time control of camera settings such as shutter speed, focus selection and self-timer and more. Additionally, it came with a dedicated Wi-Fi button for hassle-free connection at a single touch.

Product specifications

EOS 200D

Image sensor:	24.2 Megapixel APS-C CMOS sensor
Imaging processor:	DIGIC 7
ISO speed:	100-12800 (expandable to 25600)
Continuous shooting speed:	Approx. 5 fps
Maximum video quality:	Full HD 60p
Auto-focus:	9-point AF (Center point: cross-type, vertical line sensitive when supporting f/2.8)
Wi-Fi / NFC/ Bluetooth:	Yes
LCD	3.0-inch Vari-angle touch panel (approx. 1.04 million dots)
Dimensions :	Approx. 122.4mm(W) x 92.6mm(H) x 69.8mm(D)
Weight :	Approx. 406g (body only)

The pricing of the EOS 200D with an EF-S18-55 IS STM kit lens is INR 47,495.00/uincl. of all taxes. It is also available in a double zoom kit consisting of the camera with an EF-S18-55 IS STM + EF-S55-250 IS STM lens at INR 60,495.00/uincl. of all taxes.

The EOS 200D will be available in stores at the end of July.