IAMAI Honours Pioneering Digital CMOs

In a glittering evening, the Internet and Mobile Association of India (IAMAI) in association with moneycontrol, honoured and celebrated the achievements of the Chief Marketing Officers (CMOs), who have done exemplary work in the digital space to promote and evangalise their brand, at the Digital Marketers’ Award (DMA).

This year the award show had 11 categories to honor CMOs and Marketing Heads of the digital world, who have amused, appealed and attracted the consumer on digital front. The categories that were rewarded were Banking, Insurance, Personal Finance & Investments, Healthcare, Automobile, Real Estate, IT & ITes, Travel, Digital Businesses and Consumer Durables/FMCG. List of winners is given herewith:

Digital Marketers’ Awards – Shortlisted Entries & Winners
Category	Winner	Designation	Company Name
Banking	Kartik Jain	Chief Marketing Officer	HDFC Bank
Category	Winner	Designation	Company Name
Automobile	Sanjeev Handa	VP Marketing	Maruti Suzuki India Ltd
Category	Winner	Designation	Company Name
Digital Business	Adhil Shetty	CEO	BankBazaar
Category	Winner	Designation	Company Name
FMCG & Consumer Durables	Swati Rathi	Marketing Head & Senior General Manager	Godrej & Boyce Mfg Co Ltd – Appliances Division
Category	Winner	Designation	Company Name
Healthcare	Mohan Menon	GM & Head Marketing	Max Healthcare
Category	Winner	Designation	Company Name
Insurance	Jaimit Doshi	Sales and Marketing Head	Coverfox
Category	Winner	Designation	Company Name
IT & ITES	Apurva Chamaria	Vice President & Global Head – Corporate Marketing	HCL Technologies
Category	Winner	Designation	Company Name
Personal Finance & Investments	Rohan Padhye	Vice President Marketing	Axis Mutual Fund
Category	Winner	Designation	Company Name
Real Estate	Vishal Gonsalves	Sr General Manager – Marketing & Sales	Godrej Properties
Category	Winner	Designation	Company Name
Retail	Gunjan Soni	CMO & Head – International Brands Business	Myntra
Category	Winner	Designation	Company Name
Travel	Shubham Khurana	Director, Marketing	Treebo Hotels

 

The winners were selected by a stellar jury comprising of Tushar Vyas, Chief Strategy Officer, GroupM South Asia, GroupM; Atit Mehta, VP & Head of Media, Sequoia Capital; Deepali Naair, Chief Marketing & Digital Officer, IIFL Wealth & Asset Management; Aditya Rath, Partner, KPMG; Manish Vij, Founder, SVG Media; Anita Nayyar, CEO India & South Asia, Havas Media and Vivek Bhargava, CEO, iprospectCommunicate2.

Commenting on the significance of the DMA Awards, Kartik Jain, CMO – HFDC Bank said, “Digital Marketing Awards is a great initiative that inspires and motivates digital marketers in the industry. It is a great platform to showcase the efforts put in towards digital marketing by the industry collectively.” 

Speaking about the impact of digital marketing, Gunjan Soni, CMO & Head – International Brands Business, Myntra, said, “Digital marketing is a completely democratic medium and therefore it is the power of the idea that can take a brand really far. Measuring the success not just by pure reach but by the number of shares and likes that a content is getting is key to a successful campaign.” Commenting on the digital space, Mohan Menon, GM & Head Marketing – Max Healthcare said, “There’s a lot happening in the digital space of the healthcare industry. Our industry is booming in terms of disruptions and innovations. Disruption and innovations using technology and digital is leading the piece not only in terms of marketing but also in service and product delivery. Even the traditional players in the segment is exploring digital in a big way to reach out to public and also delivery of service.”

The Digital Marketers’ Awards are designed to recognise exceptional work done by the Marketing fraternity to take their brands into the digital era.