Infogain accelerates NTUC Link’s ‘digital transformation’ to launch the Plus! mobile app
Infogain is pleased to announce its collaboration with NTUC Link Pte Ltd (NTUC Link) on their recent launch of the Plus! Mobile App.
Plus! is Singapore’s largest and most successful multi-partners loyalty programme. Started in 1998, the programme now reaches over 2 million individuals, touches 90% of households, comprises more than 140 merchants and is available at more than 1200 outlets across Singapore. With the new Plus! App, members can check their loyalty points (‘LinkPoints’) anytime and anywhere on their mobile devices. In addition, they can access an array of new products, including digital stamps and vouchers. Essentially, the app has opened up more rewards, deals and savings to its members.
The app is now available on both Google Play and iTunes stores. Existing Plus! Members can easily verify their details at first log in, and immediately view their existing LinkPoints balance on the app.
Beyond the app, Plus! is introducing a seamless online-to-offline (O2O) redemption experience. Users can experience fun and hassle-free redemptions of digital stamps and vouchers while seeing the app come alive with animation.
“We had an amazing team that had taken our product to market, now it is up to us to make it successful. Using an effective mobile app strategy today has definitely enhanced our scope of loyalty reward programme beyond discounts, in-store credits, and collection of points to rewards to make our members’ lives easier and more rewarding.” commented Sandeep Bhalla, Chief Executive Officer of NTUC Link.
Manoj Mittal, Senior Vice President of International Business , Infogain commented, “With our cutting edge digital transformation solutions, we were able to offer NTUC a customized solution architecture that delivered on the customer’s goals, including sales, social engagement, reporting and mobile. Infogain is excited and is looking forward to bringing its global expertise to NTUC as trusted partner on its Digital Transformation Journey.
The team behind Infogain brings years of experience in providing user-friendly and simplified consumer solutions that can be enjoyed by the masses. They provided expert consultation, application development, modern UX/UI design in Agile mode.
“Both NTUC Link and Infogain teams achieved excellent collaboration to help NTUC Link in their digital transformation journey with the new mobile app. We will continue to provide further support to aid NTUC Link on their digital journey and exciting things are on the anvil!”, said Sachin Nagarajappa, Asia Head of Infogain.
The Infogain team worked expeditiously with the NTUC Link employees in this new digital transformation journey in less than five months.
Sisir Mohapatra, Head of Platforms and Ecosystems for NTUC Link attested, “The entire team’s amazing attitude was instrumental to this achievement. We are delighted that our consumers now have greater access to offers across segments of dining, retail, leisure, transportation, wellness and more.”
Links to download the Plus! App:
Android: here
iOS: here