ZOPO expands with an aggressive strategy for Vidharbha
Since its inception in the Indian market, ZOPO has been clearly aiming to stand-out among the crowd by vigorously pursuing its goal to leave a mark in the Indian market. The company has a simple yet challenging dream to avail the latest technology to each and every person in India at a competitive price. For that very reason ZOPO has been keen on penetrating fast within the states all over India. Now, as Maharashtra is full of business opportunities and has a potential to offer a higher standard of living ZOPO has launched their brand in Nagpur, the second capital of Maharashtra. ZOPO conducted a grand distributors and dealers meet on February 10th 2017, in Nagpur, at an exclusive location in the presence of several members of the media as well as their industry partners. Mr. Sandeep Tomar (National Sales Head), Mr. Sahib Bhatia (Operations Head) and Mr. Nickilesh Pandey (RSM) were the key people present for the event.
“Our Nagpur Circle (Vidharbha) will start with distribution in 11 districts of Nagpur namely Amravati, Akola, Chandrapur, Yavatmal, Gondia, Bhandara, Wardha, Wasim, Budhana, Pusad and Gadchiroli. With this we plan to provide the latest Smartphones to the entire region at the earliest and that too at a very competitive price. With 12 distributors having 150+ ZSRs (ZOPO Sales Representative/In-shop Promoters) and 250+ Retailers, ZOPO is all set to penetrate in the Vidharbha Smartphone market.
With ZOPO entering the market there is going to be a definite increase in competition which will further benefit the people as they will be able to get the best prices for their Smartphones. With our current strategies and the excellent line up of our upcoming products we are targeting to capture about 5% of the total smart phone market share within the next 2 months.” said Mr. Sandeep Tomar (National Business Manager, ZOPO India).
Further commenting on the meet Mr. Sahib Bhatia (Operations Head) added, “Our basic strategy is to make our hierarchy efficient and thorough with the brand and strengthen their belief in the products. We even want more participation and tandem relation while working with our Channel partners. ZOPO’s vision for its future in India is going to be formally shown to all the attendees.The event is to introduce Company our approach, working process and the prospective for rooting ourselves within Nagpur (Maharashtra).”
ZOPO is growing in leaps and bounds and it will not be surprising if the company makes it in the top 5 mobiles in the near future. People of Vidharbha will surely benefit from this expansion and so will the regions nearby. With the era of Digital India on the way companies like ZOPO are a definite advantage and will surely add to the fulfillment of this dream throughout India.